Jonathan Butler. Clinical Hypnotherapist, RTT Therapist and Co-Founder of BOOST Academy

Jonathan Butler

Jonathan has been a full-time hypnotherapist since 2018, building upon a lifelong passion for understanding and better leveraging the power of our minds. Jonathan became a therapist after experiencing the power of Hypnotherapy to help him to overcome anxiety, depression, and physical issues. Today he specialises in helping people with anxiety, low self-confidence, and physical problems.

In becoming a therapist, Jonathan wanted to help people achieve the results he had experienced from hypnotherapy while gaining significantly more freedom and earning a good living.

Before becoming a therapist, Jonathan worked as a specialist in growing software and consulting businesses. He was responsible for achieving phenomenal business growth in two of the UK’s highest-growth tech companies of the 21st Century. He understood marketing high-value services, he understood technology, and he knew all about sales.

However, even with this experience, establishing his hypnotherapy business was much more challenging than he thought and took much longer than he expected. The challenges of this journey lead Jonathan to develop BOOST Academy and show Therapists how to make the journey to success quicker and easier! While he is very successful now, it took over two years to get to this point.

Working together with Steve Jonathan’s own business was transformed within six months to having the volume of clients required, attracting the right clients and with far less work on doing all the things that therapists hate doing!

Steve Butler. Chief Technology Officer. BOOST Academy


Since childhood, Steve has been fascinated by how technology can help improve people’s lives. Having studied computer science, Steve has spent his career working in technology, focused on using technology to improve processes, reduce effort and harness the power of data.

Steve intimately understands Google and technologies critical to a therapy business today. He understands the algorithms and has tremendous insights into emerging technologies such as Artificial Intelligence that present an incredible opportunity for therapists. His knowledge allows us as therapists to reach our target audience and for our target audience to find the right therapist for them. Steve has worked extensively around leveraging technology for hypnotherapists for the last three years.

Steve is an expert in organic marketing, allowing hypnotherapists to grow credibility and online ‘authority’ without the need for expensive advertising or hours on social media.

Successful hypnotherapy marketing requires a system that flows correctly, drawing the right clients towards you, creating a consistent experience, and making it easy for clients to buy. This needs to be a system that recognises the psychology of how and why people purchase therapy.

The BOOST system that Jonathan and Steve developed covers this end-to-end process. It is not a silver bullet approach; it is a proven holistic approach that would deliver steady, consistent results to create a viably thriving hypnotherapy practice for you with less work and less cost than you would otherwise spend on advertising,